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Abby Yuan

How can independent brands, traditional car companies and emerging forces survive the winter?

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SAIC Yu Jingmin: New species must be matched with new retail

"With the constant changes of the times and the continuous iteration of technology, automobiles have become the most critical travel link. We think it's very difficult to skip cars in all aspects of future travel. Said Yu Jingmin, deputy general manager of SAIC Passenger Car Company.

"All cars should have good hardware first. I quite agree, but it's incomplete. Because we need to consider how to integrate into the real travel scenario to meet the needs of customers. I respect the word "subversion" and dare not say it lightly. What I want to ask is how evolution can not be subverted?

Yu Jingmin believes that Internet automobiles are a new species and must be matched by a new retail system. New retail refers to rebuilding the user's journey of using and maintaining cars based on the user's experience, and establishing a new retail service system which covers the whole life cycle of users and is data-driven. Traditional car companies need to break the traditional concepts, upgrade marketing methods, cross-border, and take the initiative to come to our consumers. Real-time online and offline access in the retail system, so that the charm of new species can be generated through services. We should also bring the development of Internet intelligence and scenario into the whole system, exert the power of data, and combine engineering, technology and scenario to truly lead and meet the needs of customers.

As an electronic auto parts supplier, Chongqing Feilong Jiangli will keep up-to-date information on new technologies and new energy industries.

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