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In the quest to simplify your car, automakers are probably going to make life more annoying and difficult, at least for a while. At CES in Las Vegas this month, four automakers announced they're inviting speech-activated virtual assistants -- Amazon's Alexa and Microsoft's Cortana -- to become your driving companion. One who might pester you to buy things, tell you you're driving the wrong way or remind you you've left your house unlocked.